Last week, Alyssa Lauren Mitchell was awarded a Student Runner-up award in the Packaging category for the Core77 2012 Design Awards program. The project, Split Milk, is for the Earth Fare milk products made of French Paper Company’s Smart White line to employ the mill’s commitment to conservation. The concept highlights a growing trend in America’s eating habits. The cows that appear across the packaging rotates so that the cartons form a shelf stable system and also encourages the consumer to interact with the product.
Recognizing excellence in all areas of design enterprise, the Core77 Design Awards celebrates the richness of the design profession and its practitioners. In 2012 there were 17 categories of entry, providing designers, researchers and writers a unique opportunity to communicate the intent, rigor and passion behind their efforts. From client work to self-initiated projects, entrepreneurial to pro-bono engagements, the Core77 Design Awards embrace a wide diversity of enterprise: commercial, cultural, social, environmental and discursive.
For more information about the full awards program please go to Core77DesignAwards.com
